Quotation by Jerry Mander

A good way to think about television—in fact all the media—is as a kind of telescope in the sky, flying around, constantly looking. Then from its perch in the sky, it zooms down to a single spot on the planet, a small group of people shooting each other. It takes this single event out of billions and billions of other little events and sends it zooming through space to television antennas, and then out through an electron gun into (on the average) 30 million people sitting at home in dark rooms with their eyes still. The event gets reconstructed in the brains of these people as an image. Recorded. All these 30 million people have recorded the same image from this single distant spot where they are not. This becomes their experience of that moment.
Jerry Mander, U.S. advertising executive, author. Four Arguments for the Elimination of Television, ch. 13, Morrow (1978).
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