The very definition of the real becomes: that of which it is possible to give an equivalent reproduction.... The real is not only what can be reproduced, but that which is always already reproduced. The hyperreal.
Jean Baudrillard (b. 1929), French semiologist. Simulations, pt. 2, "The Hyperrealism of Simulation," (1983).
Baudrillard goes on to say, "Reality no longer has the time to take on the appearance of reality. It no longer even surpasses fiction: it captures every dream even before it takes on the appearance of a dream."