Quotation by Bill Stott

Write to the point: say immediately what you want to say most, even if it doesn't "come first." There are three reasons for doing this. First, you will then have said it, even if nothing else gets said. Second, your readers will then have read it, even if they read no more. Third, having said it, you are likely to have to say something more, because you will have to explain and justify what you chose to say.
Bill Stott (b. 1940), U.S. writer. Write to the Point, "What Counts in Writing," Columbia University Press (reprint 1991; orig. publ. 1984).
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