Advertising could not be understood as simply another form of salesmanship. It aimed at something new--the creation of consumption... communities.... The primary argument of the salesman was personal and private: this hat is perfect for you (singular). His focus was on the individual; he succeeded when he cajoled, flattered, managed, and overwhelmed a particular buyer's ego. The primary argument of the advertisement was public and general: This hat is perfect for you (plural). While the salesman persuaded the customer that the item was peculiarly suited to his unique needs, the advertisement persuaded groups of buyers that the item was well suited to the needs of all persons in the group. The advertisement succeeded when it discovered, defined, and persuaded a new community of consumers.LESSATTRIBUTION DETAIL »
A new world of complex relationships and feelings opens up when the peer group takes its place alongside the family as the emotion...al focus of the child's life. Early peer relationships contribute significantly to the child's ability to participate in a group (and in that sense, society), deal with competition and disappointment, enjoy the intimacy of friendships, and intuitively understand social relationships as they play out at school, in the neighborhood, and later in the workplace and adult family.LESSATTRIBUTION DETAIL »
No other group in America has so had their identity socialized out of existence as have black women.... When black people are talk...ed about the focus tends to be on black men; and when women are talked about the focus tends to be on white women.LESSATTRIBUTION DETAIL »
My consciousness-raising group is still going on. Every Monday night it meets, somewhere in Greenwich Village, and it drinks a lot... of red wine and eats a lot of cheese. A friend of mine who is in it tells me that at the last meeting, each of the women took her turn to explain, in considerable detail, what she was planning to stuff her Thanksgiving turkey with. I no longer go to the group.LESSATTRIBUTION DETAIL »
Colonel "Bat" Guano: Okay, I'm going to get your money for you. But if you don't get the President of the United States on that ph...one, you know what's going to happen to you? Group Captain Lionel Mandrake: What? Colonel "Bat" Guano: You're going to have to answer to the Coca-Cola company.LESSATTRIBUTION DETAIL »
Let us be aware that while they preach the supremacy of the state, declare its omnipotence over individual man, and predict its ev...entual domination of all peoples of the earth--they are the focus of evil in the modern world.LESSATTRIBUTION DETAIL »
If we focus mostly on how we might have been partly or wholly to blame for what might have been less than a perfect, problem- free... childhood, our guilt will overwhelm their pain. It becomes a story about us, not them. . . . When we listen, accept, and acknowledge, we feel regret instead, which is simply guilt without neurosis.LESSATTRIBUTION DETAIL »
The primary imperative for women who intend to assume a meaningful and decisive role in today's social change is to begin to perce...ive themselves as having an identity and personal integrity that has as strong a claim for being preserved intact as that of any other individual or group.LESSATTRIBUTION DETAIL »
Stripped of ethical rationalizations and philosophical pretensions, a crime is anything that a group in power chooses to prohibit.LESSATTRIBUTION DETAIL »
Nothing in medieval dress distinguished the child from the adult. In the seventeenth century, however, the child, or at least the ...child of quality, whether noble or middle-class, ceased to be dressed like the grown-up. This is the essential point: henceforth he had an outfit reserved for his age group, which set him apart from the adults. These can be seen from the first glance at any of the numerous child portraits painted at the beginning of the seventeenth century.LESSATTRIBUTION DETAIL »